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D
Programmatic
DV360
Complete advertising spec sheet for DV360. Formats, character limits, safe zones, buying model, and audience insights.
Ad Formats
DisplayVideoNativeAudioCTVYouTubeGmail
Character Limits
Headline
25 chars
Primary Text
90 chars
Description
90 chars
Available CTAs
Learn MoreShop NowSign Up
Safe Zone
Standard IAB. YouTube: 16:9.
Best Practices
Custom bidding algorithms. Floodlight attribution.
Platform Details
Buying Model
CPM RTB, PMP, PG, YouTube reservation
Maturity
Leading DSP
Audience
Google ecosystem reach
Ecosystem
Google Marketing Platform
METRIX — Advertising Intelligence Platform