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K
Social
KakaoTalk
Complete advertising spec sheet for KakaoTalk. Formats, character limits, safe zones, buying model, and audience insights.
Ad Formats
Biz BoardDisplayMessage AdChannel AdShopping
Character Limits
Headline
25 chars
Primary Text
75 chars
Available CTAs
Learn MoreShopAdd ChannelDownload
Safe Zone
Biz Board: full width. Message: card template.
Best Practices
97% Korea penetration. Channel Add builds owned audiences.
Platform Details
Buying Model
Auction, reservation
Maturity
Dominant (Korea)
Audience
49M MAU, Korea-only
Ecosystem
Kakao Moment
METRIX — Advertising Intelligence Platform