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Terms of Service

Last updated: March 21, 2026

1. Acceptance of Terms

By accessing or using METRIX ("the Service"), operated by METRIX ("we," "us," or "our"), you agree to be bound by these Terms of Service. If you do not agree, do not use the Service.

2. Description of Service

METRIX is a media intelligence platform that provides digital advertising benchmarks, calculators, platform specifications, country profiles, and educational content for media buying professionals.

3. Data Disclaimer

METRIX provides estimated benchmarks for informational purposes only. Benchmark data represents estimated market medians modeled from publicly available industry reports and is updated quarterly. Do not rely on METRIX data as the sole basis for media buying decisions. We do not guarantee the accuracy, completeness, or timeliness of any benchmark data.

4. User Accounts

To access certain features, you may need to create an account. You are responsible for maintaining the confidentiality of your credentials and for all activity under your account. You must provide accurate information and promptly update it if it changes.

5. Subscription and Payments

Paid subscriptions are billed on a recurring basis (monthly or annually) through our payment processor, Stripe. You may cancel at any time through your account settings. Cancellation takes effect at the end of the current billing period. Refunds are handled on a case-by-case basis.

6. Acceptable Use

You agree NOT to:

  • Use the Service for any unlawful purpose
  • Scrape, crawl, or systematically extract data from the Service without written permission
  • Redistribute, resell, or sublicense METRIX data or content
  • Attempt to circumvent access controls, tier restrictions, or rate limits
  • Interfere with the security or integrity of the Service
  • Misrepresent METRIX data as real-time market data or guaranteed performance metrics
  • Use the AI assistant to generate harmful, misleading, or abusive content

7. Intellectual Property

All content, design, and code on the Service are owned by METRIX and protected by applicable intellectual property laws. Calculator formulas are standard industry formulas and are not proprietary. The specific compilation, presentation, and user interface are proprietary.

8. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, METRIX SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING FROM YOUR USE OF THE SERVICE. THIS INCLUDES, WITHOUT LIMITATION, DAMAGES ARISING FROM RELIANCE ON BENCHMARK DATA FOR MEDIA BUYING DECISIONS. OUR TOTAL LIABILITY SHALL NOT EXCEED THE AMOUNT YOU PAID FOR THE SERVICE IN THE 12 MONTHS PRECEDING THE CLAIM.

9. Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT.

10. Termination

We reserve the right to suspend or terminate your access for violation of these Terms or for any reason at our discretion, with or without notice. Upon termination, your right to use the Service ceases immediately.

11. Changes to Terms

We may update these Terms at any time. Continued use of the Service after changes constitutes acceptance of the revised Terms. Material changes will be communicated via email or a prominent notice on the Service.

12. Governing Law

These Terms are governed by and construed in accordance with the laws of the State of Qatar, without regard to conflict of law principles.

13. Contact

For questions about these Terms, contact us at legal@metrixhq.ai.